In an age of austerity and growing inequality, the time is ripe to encourage more philanthropy, particularly in the City of London and to communicate widely the extent and breadth of giving in the Square Mile and Canary Wharf.
The City and London in general has a proud tradition of philanthropy dating back to the Middle Ages, led by Livery Companies and the Mayorality. This continues today with the City Livery Companies giving over £40 million annually to good causes whilst the City of London Corporation is our sole trustee with responsibility for the effective distribution of our £20m funds, and also manages the Bridge House Estates which our funds originate from.
However, it was felt that more could be done, so in 2012 City Bridge Trust helped to establish City Philanthropy: A Wealth of Opportunity. The Trust also seeks to encourage new forms of philanthropy across London. One such model, which promotes grassroots community fundraising and philanthropy is London’s Giving which grew out of the Islington Giving initiative.